I’m a product and growth person with a focus on optimization and tweaking. I'm not a growth hacker looking for “silver bullets.” I find opportunities through data and user research that can change the slope of our growth in a sustainable way. My goal is to increase the number of people getting value from the product.
I'm currently a member of the new product team at Booking.com. Previously, I was a product and growth leader at Shopify. There I focused on developing a team that combined product and growth strategies to grow Shopify.
Read my blueprint to learn more about my personal leadership style.